Monday, 20 January 2014

Parle Biscuits Pvt. Ltd. Neemrana

Address:- Plot No- SP- 2 to 4, RICO Industrial Estate, Neemrana, Alwar (Rajasthan) 301705.

Parle Items organization was established in 1929 in English India. It was possessed by the Chauhan group of Disgusting Parle, Mumbai. Parle started fabricating scones in 1939. In 1947, when India ended up plainly autonomous, the organization propelled a promotion crusade, exhibiting its Gluco scones as an Indian contrasting option to the English bread rolls. The Parle mark turned out to be notable in India taking after the achievement of items, for example, the Parle-G rolls and the Thums Up soda.

The first Parle organization was part into three separate organizations, possessed by the diverse groups of the first Chauhan family:

Parle Items, driven by Vijay, Sharad and Raj Chauhan (proprietor of the brands Parle-G, Tune, Mango Nibble, Poppins, Kismi toffee bar, Monaco and KrackJack)

Parle Agro, driven by Prakash Chauhan and his girls Schauna, Alisha and Nadia (proprietor of the brands, for example, Frooti and Appy)

Parle Bisleri, driven by Ramesh Chauhan

Every one of the three organizations keep on using the family trademark name "Parle". The first Parle gathering was genially isolated into three non-contending organizations. In any case, a disagreement regarding the utilization of "Parle" brand emerged, when Parle Agro enhanced into the confectionary business, in this way turning into a contender to Parle Items. In February 2008, Parle Items sued Parle Agro for utilizing the brand Parle for contending confectionary items. Afterward, Parle Agro propelled its sweet shop items under another outline which did exclude the Parle mark name. In 2009, the Bombay High Court decided that Parle Agro can offer its candy store marks under the brand name "Parle" or "Parle Confi" on condition that it obviously indicates that its items have a place with a different organization, which has no association with Parle Items.

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